SVRA Crowns its 2020 Sprint Series, Enduro Series and Miata Heritage Cup Champions
December 22, 2020
SVRA crowned its 2020 Sprint Series, Enduro Series and Miata Heritage Cup champions after a successful season....
Client News
Mike & Lynda Helton to be honored with the Glenn & Connie Ritchey Community Service Award in 2020
December 16, 2019
16th annual event to benefit the Council on Aging of Volusia County...
Mike Skinner wins Bristol Short Track Nationals
June 02, 2019
NASCAR Truck Series Champion drives the E-Z Line Toyota to victory lane in the Pro Late Model division...
Case Studies
Brandon Jones: The Building of a Brand
December 04, 2017
Working with up-and-coming driver Brandon Jones since he began racing late models has proven to be a very calculated and meticulous process. With a strong focus on building his brand identity in the right ways at the right times, it has been a strategic process of introducing him to the motorsports fan base through intentional moves related to media coverage and exposure opportunities....
Jimmy Weller: Coming Full Circle
January 16, 2015
On October 13, 2004, Jimmy Weller sustained what should have been a career-ending injury while competing in a United States Auto Club Sprint Car race at The Dirt Track at Charlotte Motor Speedway. After his car hit a rut, Weller’s car flipped caught the catch fence and left the 18-year-old dangling lifelessly in the cockpit....
Cale Gale: “I Love Mobile” Hometown Tour
January 16, 2013
Competing in his first full-time season of NASCAR competition, 2012 was an interesting year for Cale Gale. After making a splash in NASCAR’s top-three divisions in the late 2000’s, Gale had stepped away from the driver’s seat before coming back into the spotlight following a nearly four-year hiatus....